Advertising Policy
This Advertising Policy explains how Vet Vet Limited approaches online advertising, including our use of Microsoft Advertising (Bing Ads) technologies, and the choices available to you.
1. Overview
Vet Vet Limited may advertise this website through search and display advertising networks, including Microsoft Advertising (which operates the Bing Ads platform) and comparable services. This Advertising Policy explains, in plain language, how that advertising works, what data is involved, and what control you have over it.
Vet Vet Limited is the advertiser of its own website; we do not sell advertising space to third parties, and the Site does not display third-party product ads.
2. Who We Are
Vet Vet Limited is an Ohio limited liability company registered at 1512 N Lakeview Blvd, Lorain, OH 44052. We are the party responsible for any advertising campaigns promoting vetvetlimited.com, and we are directly reachable using the contact details at the end of this policy for any advertising-related question, complaint, or opt-out request.
3. Microsoft Advertising (Bing)
We may use Microsoft Advertising's Universal Event Tracking (UET) tag on portions of the Site to measure the effectiveness of search advertising campaigns run through the Bing Ads platform. When active, the UET tag can:
- Record that a visit to our Site followed a click on one of our Bing search ads (conversion tracking).
- Place a cookie that allows us to build simple remarketing lists, such as "visited the Services page," so that Bing may later show our own ads to that visitor on other sites within the Microsoft Advertising network.
- Provide aggregated, anonymized reporting on how our own ad campaigns are performing.
The UET tag does not identify visitors by name, and Vet Vet Limited does not receive individually identifiable browsing history from Microsoft Advertising beyond aggregated campaign statistics. Microsoft's own use of data collected through the UET tag is governed by the Microsoft Privacy Statement and Microsoft Advertising policies, which operate independently of this Site.
4. Data Collected For Advertising Purposes
| Data Type | Example | Purpose |
|---|---|---|
| Cookie / device identifier | Randomly generated ID stored by the ad network | Distinguish repeat visits for conversion measurement |
| Referring campaign data | Which ad or search keyword led to the visit | Measure campaign performance |
| Page interaction data | Pages visited after arriving from an ad | Build simple remarketing audiences |
| General device/browser data | Browser type, operating system, approximate region | Fraud prevention and reporting accuracy |
We do not knowingly permit the collection of sensitive categories of information (such as health conditions of visitors, financial account details, or precise real-time location) through advertising technologies on this Site.
5. Remarketing & Personalization
Remarketing (sometimes called retargeting) allows a previous visitor to see our own ads again while browsing other websites within an ad network such as Microsoft Advertising. This is a common, industry-standard practice. We use remarketing solely to promote vetvetlimited.com's own informational content — never to advertise third-party products or services on behalf of another company.
6. Other Advertising Partners
In addition to Microsoft Advertising, we may from time to time use other reputable advertising or analytics partners (such as Google Ads) under substantially similar terms: cookie-based measurement, no sale of personal data, and use limited to promoting our own Site. Any additional partners we use are expected to comply with their own applicable self-regulatory advertising principles.
7. No Sale of Personal Data
Vet Vet Limited does not sell personal information collected through advertising cookies to third parties. Data collected via the Microsoft Advertising UET tag or comparable tools is used only for measuring and improving our own advertising, consistent with the platform's standard terms of service.
8. Your Opt-Out Options
You have several ways to limit or opt out of interest-based advertising related to this Site:
- Our cookie banner: Select "Necessary Only" when you first visit the Site to prevent optional advertising cookies from loading. See our Cookie Policy for details.
- Microsoft's opt-out tools: You can manage ad personalization associated with Microsoft Advertising through Microsoft's account and advertising preference settings.
- Industry opt-out pages: Organizations such as the Digital Advertising Alliance (DAA) and the Network Advertising Initiative (NAI) offer centralized tools that allow you to opt out of interest-based advertising from many participating companies at once.
- Browser settings: Most browsers let you block or delete third-party cookies used for advertising; see our Cookie Policy for browser-specific guidance.
Opting out of interest-based advertising does not stop you from seeing ads altogether — it means ads shown to you will generally be less tailored to your prior browsing activity.
9. Editorial & Content Standards
The Site does not contain pricing, product listings, or purchase calls-to-action. Content is written and reviewed to be informational in nature, consistent with Microsoft Advertising's editorial guidelines regarding accuracy, clarity, and avoidance of misleading claims. We do not make guarantees about medical outcomes and encourage visitors to consult a licensed veterinarian for advice specific to their animal.
10. Children & Advertising
The Site is not directed toward children under 13, and we do not knowingly target advertising toward children. If you believe a child has provided us with personal information through an advertising-related interaction, please contact us so we can address it promptly.
11. Updates to This Policy
We may revise this Advertising Policy periodically to reflect changes in our advertising practices, the platforms we use, or applicable regulations. Material changes will be reflected in the "Last Updated" date at the top of this page.
12. Contact Us
If you have a question, concern, or opt-out request related to our advertising practices, please contact us directly:
- Vet Vet Limited
- 1512 N Lakeview Blvd, Lorain, OH 44052
- Phone: (440) 246-0525
- Email: info@vetvetlimited.com
- Attn: Alek Eren, Member